Digital Marketing Associate

MOUNTAIN VIEW / MARKETING / FULL-TIME



Digital Marketing Associate will drive the strategy, execution and analysis of various marketing initiatives. As a critical part of the team, this role will own and drive the growth of various acquisition channels and user engagement online and on mobile. You will also collaborate with our sales, graphic design, product development and operations teams to provide support and align marketing strategies and goals to fit the overall company objectives. In addition, you will use tracking and reporting solutions to help make business decisions. The ideal candidate is both creative and analytical, has positive energy, and self-directed.

Responsibilities

  • Manage digital marketing campaigns to drive online and on mobile apps sales lead growth.
  • Manage relationships and communication with external acquisition partners
  • Develop and analyze key marketing metrics to ensure campaigns are meeting revenue and acquisition cost goals
  • Optimize user conversion funnel by improving the campaign performance, usability, design, content, and user engagement
  • Track and report digital conversion rates and make optimizations as needed
  • Contribute to SEO strategy and optimization to drive inbound traffic
  • Oversee the implementation strategic back linking, directory placement, and search engine optimization (SEO) strategies
  • Work with internal teams and outside agencies/vendors to define project scope, timelines, and deliverables
  • Provide detailed daily, weekly and monthly reports and any ad hoc reports as needed
  • Work closely with sales team to optimize and implement inbound lead acquisition strategy
  • Review new technologies and keep the company at the forefront of developments in digital marketing
  • Partner with creative team to design email and communication templates, develop images, content, promos, and landing pages for marketing campaigns and projects

Position Qualifications

  • 0-3 years of digital marketing experience
  • Experience analyzing key marketing metrics
  • Attention to detail with the ability to execute projects from beginning to end
  • Knowledge/experience with marketing tools and other software
  • Strong HTML and Excel skills preferred
  • BA/BS degree in business, math, economics, marketing, science, engineering, statistics
  • Ability to think strategically and work independently
  • Energetic and collaborative team player with the ability to motivate others
  • Ability to succeed in a fast-paced and dynamic environment
  • Strong organizational, analytical and communication skills
  • Demonstrated ability to prioritize to meet aggressive goals and timelines
  • An analytical mind and interest in using data to optimize and scale marketing strategies and tactics
  • Effective problem-solving skills, specifically the ability to quickly assess situations, evaluate options, and make decisions
  • Ability to successfully organize, prioritize and manage multiple projects in a deadline-driven environment

ABOUT DRCHRONO

drchrono is a medical platform for doctors and patients. We are crafting only the best mobile healthcare experience, with a focus on iPad, iPhone, Apple Watch and web. The driving force of our efforts is in changing the way people engage and experience healthcare through electronic health records. We’re building some fascinating stuff. We are a Silicon Valley startup, working out of the chronoplex in Mountain View, CA. Our focus is on building artistic, intricate, and useful products. You would be part of an entrepreneurial, sharp, capable and curious team. Since our inception, we have attracted over 85,000 physicians, 5.5 million patients. So far we've booked 19 million patient appointments and processed 1.2 billion dollars in medical billing per year.

drchrono is ranked by INC 500 as one of the fastest growing private companies in America, listed for two years in a row for 2014 and 2015.

Silicon Valley Business Journal designated drchrono as one of the fastest growing private companies and was voted the #1 mobile Electronic Health Record 4 years in a row by Black Book Rankings.

OUR MISSION

We are always asking ourselves, how can we make physicians and patients life better through technology? Our team works on making healthcare better day by day.

  • What we do and look for in people we work with-
  • We don’t settle.
  • Passion, be inspired.
  • Develop entrepreneurs.
  • Put a dent in the universe through healthcare.

No global movement springs from individuals. It takes an entire team united behind something big.

Have questions? Checkout drchrono.com/careers and drchrono.com/tv.